Ecotricity

DRIVING SUSTAINABILITY

CHALLENGE
Ecotricity is Britain’s greenest energy company. They supply 100% green electricity and gas, generating a fifth of it themselves. To continue their growth we were asked to develop good quality business leads for their sales force.

APPROACH
Targeting the right decision-makers, at the right moment, in the right way is no easy feat.

We created a highly targeted lead-generation programme that encouraged the right people to request and welcome a face-to-face consultation. The highly successful programme has been running for over two years.